David Caron

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How Industrial Companies Can Leverage Trade Shows With Their Digital Marketing

We dive into how Laurel Mintz of Elevate My Brand helps manufacturers leverage the in-person campaigns in their digital marketing.

How Re-Branding An Industrial Company Impacted Their Sales, Workforce Recruiting & Direction

Paul Kiesche, founder of Aviate Creative, shares a case study from a client whose branding was given an upgrade while not abandoning their rich history.

Leveraging Your Collective Industrial Audiences to Increase Your Brand’s Reach

Blaine LaFleur, founder of Vested Marketing, shares how they leverage their clients’ collective industrial audiences to increase reach and close more sales.

Video Marketing Statistics that Industrial Marketers Need to Know! [Infographic]

Think online video is just weird cats and cute babies? Think again. Check out this infographic about why you should focus your efforts on video...

DRIVE YOUR SALES EFFORTS WITH VIDEO ANALYTICS (Episode 6 of 6)

How will you know whether your video is successful or not? Video analytics can tell you all about your video and drive the bottom line!

SPECIALIZED VIDEOS ACHIEVE SPECIFIC MARKETING GOALS (Episode 5 of 6)

Did you know that there are some great new technologies for specialized videos that can help you achieve very specific marketing goals?

HOW VIDEO BOOSTS EMAIL CONVERSION RATES (Episode 4 of 6)

Video boosts email conversion rates! But how can you make sure that potential customers click through and actually watch the video content you’ve created?

HOW TO GENERATE LEADS WITH VIDEO (Episode 3 of 6)

Find out how top B2B marketers are taking advantage of video marketing to meet and exceed their sales goals, because they generate leads with video.

FIVE MUST-HAVE VIDEOS FOR YOUR SALES FUNNEL (Episode 2 of 6)

What are the best video tactics to generate leads and how do you convert them into prospects? Here are five must-have videos for your sales...

THE ULTIMATE GUIDE TO VIDEO MARKETING (Episode 1 of 6)

Some businesses make one BIG mistake that causes their marketing videos to fail. Watch the free Ultimate Guide to Video Marketing so yours will succeed!